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Shopfeed Web App

UI + UX + Design + Art Direction + Content + Copywriting

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Shopfeed, called "the Buzzfeed for shopping" by TechCrunch, is the only way to shop, read, stay relevant, and stave off boredom: a constantly refreshing stream of articles populated with products from your favorite magazines, blogs, celebrities.

My business partner and I created Shopfeed as an iOS app, but we needed to extend the content to a format for the web and web on mobile. With more real-estate to play with, I wanted to showcase the content as well as the products and the topics (hashtags) in a easy and fun-to-use way. 

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